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Too Faced + Kat Von D, in One Palette

The BetterTogether palette is an interlocking heart.

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By: Marie Redding

Senior Editor, Rodman Media

Jerrod Blandino, founder of Too-Faced Cosmetics collaborated with Kat Von D, of Kat Von D Cosmetics on an upcoming collection – and one new palette – called BetterTogether – is literally split down the middle to include colors chosen by each brand. Blandino and Von D are promoting the new collection on social media, using the hashtag #bettertogether.

The interlocking heart-shaped palette even comes apart at the split – like those retro best friend necklaces. The Too Faced side features six eyeshadow shades plus Better Than Sex mascara. Kat Von D’s half also has six shades that are more smoky and dark, plus her tattoo liquid liner pen.

See more photos here at Refinery 29, which show how the palette opens like a book.

The folks at PETA are even promoting the news, since the collection is 100% cruelty free and vegan.

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